Syllabus of M-2 Enterprise Management

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syllabus of M2 Enterprise Management

Syllabus GRID:

Here is the grid for Syllabus of M2 Enterprise Management.

GRIDWEIGHTAGE
ENTERPRISE AND OPERATIONS MANAGEMENT
1.   Enterprise Management
2.   Operations management and its importance for Management Accounting
3.   Production Techniques
4.   Plant maintenance
5.   Production planning and control
6.   Productivity and Efficiency Evaluation
7.   Quality management
35%
HUMAN CAPITAL MANAGEMENT
8.   Human Resource Management
9.   Human Resource Practices
20%
MARKETING MANAGEMENT
10. Marketing and business strategy
11. Marketing plans, branding and communications
12. Developments in marketing
25%
PERFORMANCE MANAGEMENT
13. Enterprise performance management
14. Performance measurement tools
20%
Total100%

Detailed Syllabus Contents:

The detailed Syllabus of Enterprise Management for upcoming attempt is given below.

PART – A

OPERATIONS MANAGEMENT

1.  Enterprise Management

  • Understanding  the  nature  of  Enterprise management
  • The  challenges  facing  businesses  in  21st century, including the impact of legal, ethical, political, social, economic, international and technological issues
  • Evaluate  alternative  approaches  to Enterprise management;

2.  Operations management, and its importance for Management Accounting

  • Definition
  • Mintzberg ‘s Effective Organization
  • Strategic Importance

3.  Production Techniques

  • Job Method
  • Batch Method
  • Process /Flow Method

4.  Plant Maintenance

  • Plant Maintenance Process

5.  Production Planning and Control

  • Material Requirements Planning (MRP)
  • Manufacturing Resource Planning II (MRPll)
  • Enterprise Resource Planning (ERP)
  • Optimized Production Technology (OPT)
  • Understating of production as a process of converting or transforming resources in to Products.

6.  Productivity and Efficiency Evaluation

  • Methods of Managing Operational Capacity

7.  Quality Management

  • Understanding the concept of ‘Quality’ and ‘Quality Management’
  • The Scope of Quality Management
  • Quality Management Approaches
  • Total Quality Management (TQM)
  • Managing Quality using TQM
  • Continuous Improvement (Kaizen)
  • Lean Production
  • Total Productive Maintenance (TPM)
  • The TQMEX Model
  • Service Quality Approaches
  • International Organization for Standardization (ISO)

PART – B

HUMAN RESOURCE MANAGEMENT

8.  Human Resource Management

  • Human Resource (HR), Human Capital and Human Resource Management(HRM)
  • Human Resource Management Theories
  • Employee Motivation: Remuneration
  • Employee Motivation: Other Factors
  • HR  Management  in  Different  Types  of Organization (Working Arrangements)
  • HRM  Process  including  ‘HR  Plan’, ‘Recruitment’,  ‘Selection  &  Placement’,  ‘HR Performance  Appraisal’,  ‘Pay  and  Perks’, ‘Training & Development’, ‘Decruitment’ etc.
  • Code of Conduct and Ethical Behavior

9.  Human Resource Practices

 Reliable HR Practices

  • Human  Resource  Development  (HRD)  and HRD Approaches / Techniques

PART – C

MARKETING MANAGEMENT

10.  Marketing, and Business Strategy

  • Market,  Marketing  and  Marketing Management
  • Marketing Philosophies
  • The Marketing Environment
  • Marketing, and Corporate Strategy
  • Marketing Strategy

11.  Marketing Plans, Branding and Communications

  • Marketing Action Plans
  • Branding
  • Marketing Communications

12.  Developments in Marketing

  • Consumer Behaviour
  • Marketing for Not-for-Profit Organizations
  • Internal Marketing
  • Corporate Social Responsibility, and Social Marketing

PART – D

PERFORMANCE MANAGEMENT

13.  Enterprise performance management

  • Control and performance measurement
  • Key Performance Indicators (KPIs)
  • Strategic control and critical success factors (CSFs)
  • Critical  Success  Factors  (CSFs)  VS  Key Performance Indicators (KPIs)
  • Budgetary control systems

14.  Performance measurement tools:

  • Performance measures: financial and non- financial
  • The balanced scorecard
  • Developing  a  performance  measurement system
  • Other multidimensional measures of performance
  • Performance: service departments and firms                      

Learning Outcome:

On completion of this subject students will be able to;

  • Learn  the  market  regulation  and  perform production planning, control, productivity  and Efficiency Evaluation;
  • Perform  adequate  quality  management procedures by applying different approaches
  • Learn  how  HR  theories  and  activities  can contribute to the success of the organization
  • Perform  the  HR  activities  associated  with developing the ability of employees, motivation of employees and improving the opportunities for employees to contribute to the firm;
  • Elucidate the terms marketing concept, marketing  environment.  marketing  and corporate strategy;
  • Prepare marketing action plans and apply tools within each area of the marketing mix
  • Realize the role of branding;
  • Comprehend corporate social responsibility and social marketing.
  • Learn control and performance measurement;
  • Execute budgetary control and balance scorecard                            

Focus:

syllabus of M2 Enterprise Management syllabus of M2 Enterprise Management syllabus of M2 Enterprise Management syllabus of M2 Enterprise Management syllabus of M2 Enterprise Management

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