School-friendly is the descriptor that popped up in an email about yearbook companies. It made me snort. As great as my relationship with my sorority sister-turned-yearbook rep was, I no longer could reconcile the bottom line on the invoice, demands from school administration, and equity concerns for students. While it was time for a change, options seemed limited. Aren’t all yearbook publishers the same? That myth and others nearly kept me (and many other advisers) from making a beneficial shift in the name of students. Let’s go through the top six yearbook myths together and learn the truth.
Myth 1: Customer Service is a Thing of the Past
Treering re-wrote the traditional approach to yearbook contracts and customer service to meet the changing needs of parents and educators by leveraging the technology they already use in the classroom and workplace. Editors receive real-time help without having to leave school or pre-scheduling an appointment. Instead of having one person on which to depend, there is a team of experts to assist with account management, design, and ongoing training.
Beyond the live agents and customer success managers—most of whom are current or former yearbook advisers—Treering users take advantage of:
These tools improve knowledge sharing and provide their staff and students with more opportunities for development and growth.
Myth 2: I’m Not in the Yearbook
We all know students don’t purchase the yearbook because they are unsure if they will be in it, so we provide coverage tips to help you and your staff gather stories in fresh ways. Also, students who transfer schools mid-year can still be a part of it because yearbook editors can also add students to the portrait section at any time.
In addition, advisers can give students ownership of their memories: every Treering yearbook includes two free pages on which they can drop their vacation, extra-curricular, and milestone photos. (Even better? It’s less than a buck to add two more.)
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